1. Quit.
2. Specialize, and become the best at one small niche of your market.
#1 is easy. #2 is scary and hard. There is also option #3 which is to keep doing what you've been doing for the past few years, and watch your business die slowly.
#2 isn't that hard as much as it's scary and counterintuitive for most people. And for those that say they don't have time, I found the time to build and contribute to this blog, and I have no incentive other than to help other frustrated buyer's like myself who are tired of the status quo.
I see Charles Turner doing an excellent job at #2, and I have seen a few other Realtors starting to specialize. But I see plenty of others that are still trying to take orders in a the new sales world.
I'd love to hear stories of Realtors that are reinventing their business during the downturn.
