Showing posts with label sales tactics. Show all posts
Showing posts with label sales tactics. Show all posts

Friday, March 14, 2008

What's the Difference Between Sales and Marketing?


Sales knows they're lying.

Over on SocketSite there's a great example of why some of us are suspicious of Realtors, and salespeople in general.

The Only Appropriate Headline: “What The Hell Were They Thinking?”

This goes back to my comments earlier about 632 NE Russell, which I don't think Alixe really internalized, so I'll repeat it again.

If I catch you lying, misrepresenting, fibbing, stretching or omitting the truth about one aspect of a sale, I can only assume you're doing the same elsewhere. You've now made me suspicious of everything else you say.

Is it really worth it?